TECHNOLOGY

BLUEPRINTS

CONTACT US

ASENSEI.AI

The easiest way to add technique coaching and correction to sport and fitness products.

ASENSEI weaves motion capture into sports apparel and knowledge into software so that fitness equipment, training apps and Connected Fitness products can coach and correct your customer's movement in real-time.

 

It strengthens engagement by turning solo practice into instructional learning, locks in brand loyalty by connecting coaching to clothing, and increases retention by showing your customers measurable progress along a learning path.

 

It’s practice. Perfected.

TECHNOLOGY

BLUEPRINTS

CONTACT US

ASENSEI.AI

The easiest way to add technique coaching and correction to sport and fitness products.

ASENSEI weaves motion capture into sports apparel and knowledge into software so that fitness equipment, training apps and Connected Fitness products can coach and correct your customer's movement in real-time.

 

It strengthens engagement by turning solo practice into instructional learning, locks in brand loyalty by connecting coaching to clothing, and increases retention by showing your customers measurable progress along a learning path.

 

Practice Perfected.

"The true mindblowing magic ... a voice counting out my reps in real-time ... I could change the tempo but it wouldn't be counted until I completed the technique"

COACH JUSTIN RUSS
Strength and Conditioning Coach, University of Virginia, Former Head of Tennis Performance, IMG Academy

"The true mindblowing magic ... a voice counting out my reps in real-time ... I could change the tempo but it wouldn't be counted until I completed the technique."

COACH JUSTIN RUSS
Strength and Conditioning Coach, University of Virginia, Former Head of Tennis Performance, IMG Academy

CONNECTED COACHING

Making digital traning personal.

MILLIONS of people watch millions of workouts on millions of devices, but who’s watching them? Making sure they practice safely and correctly? Matching the degree of difficulty with the pace of progress?

 

At ASENSEI, we believe everyone deserves an inspirational instructor who can guide their learning, challenge them according to their skill level, watch and correct their practice.

 

We believe that the most satisfying practice is intentional. Deliberate. In pursuit of the reward of working hard at something and accomplishing it.

We believe that whether you practice with high-tech or hand-me-down equipment, what matters most is improvement on an individual level. Separating the individual from the pack and teaching them at their own level. So they can reach their full potential.

 

And we think you believe these things too. So we built it for you. We call it Connected Coaching.


See for yourself.

CONNECTED COACHING

Making digital traning personal.

MILLIONS of people watch millions of workouts on millions of devices, but who’s watching them? Making sure they practice safely and correctly? Matching the degree of difficulty with the pace of progress?

 

At ASENSEI, we believe everyone deserves an inspirational instructor who can guide their learning, challenge them according to their skill level, watch and correct their practice.


We believe that the most satisfying practice is intentional. Deliberate. In pursuit of the reward of working hard at something and accomplishing it.

We believe that whether you practice with high-tech or hand-me-down equipment, what matters most is improvement on an individual level. Separating the individual from the pack and teaching them at their own level. So they can reach their full potential.


And we think you believe these things too. So we built it for you. We call it
Connected Coaching.


See for yourself.

95%

OF CUSTOMERS PREFER CONNECTED COACHING TO CONNECTED FITNESS

In a survey of asensei customers, 95% preferred Connected Coaching with asensei to video workouts typical of most apps and Connected Fitness products.

55%

OF FITNESS APP USERS WANT THE APP TO HAVE COACHING CAPABILITIES
In a recent UK survey, 50% of customers want equipment that comes with an app. But 55% of customers want equipment that includes coaching.

GET THE ASENSEI ADVANTAGE

WHETHER YOUR company’s business focus is on sports apparel, fitness equipment or you're already selling some form of Connected Fitness, ASENSEI provides three core benefits to you and your customers.

Together, we call them the ASENSEI Advantage.

And for each separate business type, there are additional benefits to be had. Explore them now, or contact us to find out more.

CORE BENEFITS

Strengthen engagement

By turning solo practice into instructional learning.

Lock in brand loyalty
By connecting coaching to clothing.

Improve retention

By showing your customers measurable progress along their learning path.


See for yourself.

AND FOR APPAREL MANUFACTURERS...

(Greater share of wardrobe) x (Greater customer LTV)

Your customers are inspired by your brand stories and the athletes and ambassadors that tell them. Take brand to the next level, by engaging customers at the center of the story.

  • Turn low-margin transactions into high-margin subscriptions
  • Turn brand ambassadors into personal trainers
  • Turn content marketing cost into Connected Coaching profit
  • Lock-in brand loyalty with content locked to your product line
  • AND FOR EQUIPMENT MANUFACTURERS...

    Turn product sales into coaching subscriptions.

    You have a product customers love, but it doesn't have sensors or a screen. Paired with asensei compatible (app)arel your product can leapfrog the emerging competition.

  • Turn one-time transactions into recurring subscriptions
  • Make a purchase the beginning of the customer experience not the end
  • Provide teaching and training that drives engagement and creates cross-sell and up-sell opportunities
  • AND FOR GYMS AND STUDIOS...

    Increase member acquisition and retention

    Your customers love your community, classes and coaches, but seek the convenience of an at-home experience. Offer the best of both worlds.

  • Make personal coaching your digital differentiator
  • Turn facilities and trainers into online customer acquisition assets
  • Improve insights into how members are using your club and equipment
  • AND FOR FITNESS APPS...

    Premium capabilities that make you stand out from the pack

  • Cross-train customers with instructional learning
  • Turn workouts into personal training with real-time cues and corrections
  • Match Challenge to Skill with real-time assessment
  • Log the quality and quantity of every rep
  • Create competitive "exergaming" experiences
  • AND FOR CONNECTED FITNESS PRODUCTS...

    Stop Counting. Start Coaching.

  • Ensure customers are using equipment safely and correctly
  • Turn workouts into personal training with real-time cues and corrections
  • Match challenge to skill with real-time assessment
  • Log the quality and quantity of every rep
  • Create competitive "exergaming" experiences
  • GET THE ASENSEI ADVANTAGE

    WHETHER YOUR company’s business focus is on sports apparel, fitness equipment or you're already selling some form of Connected Fitness, ASENSEI provides three core benefits to you and your customers.

     

    Together, we call them the ASENSEI Advantage.

    CORE BENEFITS

    Strengthen engagement

    By turning solo practice into instructional learning.

    Lock in brand loyalty
    By connecting coaching to clothing.

    Improve retention

    By showing your customers measurable progress along their learning path.

    ADDITIONAL BENEFITS

    For each separate business type, there are additional benefits to be had. Explore them now, or contact us to find out more.

    • APPAREL MANUFACTURERS
    • EQUIPMENT MANUFACTURERS
    • GYMS AND STUDIOS
    • FITNESS APPS
    • CONNECTED PRODUCTS

     

    APPAREL MANUFACTURERS...

    (Greater share of wardrobe) x (Greater customer LTV)

     

    Your customers are inspired by your brand stories and the athletes and ambassadors that tell them. Take brand to the next level, by engaging customers at the center of the story.

     

    • Turn low-margin transactions into high-margin subscriptions
    • Turn brand ambassadors into personal trainers
    • Turn content marketing cost into Connected Coaching profit
    • Lock-in brand loyalty with content locked to your product line

     

    FOR EQUIPMENT MANUFACTURERS...

    Turn product sales into coaching subscriptions.

     

    You have a product customers love, but it doesn't have sensors or a screen. Paired with asensei compatible (app)arel your product can leapfrog the emerging competition.

     

    • Turn one-time transactions into recurring subscriptions
    • Make a purchase the beginning of the customer experience not the end
    • Provide teaching and training that drives engagement and creates cross-sell and up-sell opportunities

     

    FOR GYMS AND STUDIOS...

    Increase member acquisition and retention

     

    Your customers love your community, classes and coaches, but seek the convenience of an at-home experience. Offer the best of both worlds.

     

    • Make personal coaching your digital differentiator
    • Turn facilities and trainers into online customer acquisition assets
    • Improve insights into how members are using your club and equipment

     

    FOR FITNESS APPS...

    Premium capabilities that make you stand out from the pack

     

    • Cross-train customers with instructional learning
    • Turn workouts into personal training with real-time cues and corrections
    • Match Challenge to Skill with real-time assessment
    • Log the quality and quantity of every rep
    • Create competitive "exergaming" experiences

     

    FOR CONNECTED FITNESS PRODUCTS...

    Stop Counting. Start Coaching.

     

    • Ensure customers are using equipment safely and correctly
    • Turn workouts into personal training with real-time cues and corrections
    • Match challenge to skill with real-time assessment
    • Log the quality and quantity of every rep
    • Create competitive "exergaming" experiences

    95%

    OF CUSTOMERS PREFER CONNECTED
    COACHING TO CONNECTED FITNESS

    In a survey of asensei customers, 95% preferred Connected Coaching with asensei to video workouts typical of most apps and Connected Fitness products.

    55%

    OF FITNESS APP USERS WANT THE APP

    TO HAVE COACHING CAPABILITIES

    In a recent UK survey, 50% of customers want equipment that comes with an app. But 55% of customers want equipment that includes coaching.

    THE CONNECTED

    COACHING PLAYBOOK

    ASENSEI give you everything you need to offer Connected Coaching to your customers.

    (APP)AREL
    App-connected apparel

    Weave ASENSEI motion capture technology into your apparel, with sensors so small your customers won’t even notice them when they throw their kit in the wash.

    COACHING KIT

    Seamless integration

    Effortlessly connect apparel to apps with our Connected Coaching SDK for iOS, Android and Web.

    BLUEPRINTS

    Accelerate time-to-market

    Hit the ground running with Connected Coaching Blueprints developed with performance coaches and sport scientists and tested with customers.

    TECHNIQUE LIBRARY

    Trained by experts

    A proprietary dataset of exercises and sport-specific movements, coaching cues, common faults, progressions and regressions.

    Neeed more coaching?

    Engage with us and we're on your team, making sure ASENSEI can teach what your customers want to learn.

    THE CONNECTED

    COACHING PLAYBOOK

    ASENSEI give you everything you need to offer Connected Coaching to your customers.

    (APP)AREL
    App-connected apparel

    Weave ASENSEI motion capture technology into your apparel, with sensors so small your customers won’t even notice them when they throw their kit in the wash.

    COACHING KIT

    Seamless integration

    Effortlessly connect apparel to apps with our Connected Coaching SDK for iOS, Android and Web.

    BLUEPRINTS

    Accelerate time-to-market

    Hit the ground running with Connected Coaching Blueprints developed with performance coaches and sport scientists and tested with customers.

    TECHNIQUE LIBRARY

    Trained by experts

    A proprietary dataset of exercises and sport-specific movements, coaching cues, common faults, progressions and regressions.

    Need more coaching?

    Engage with us and we're on your team, making sure ASENSEI can teach what your customers want to learn.

    BLUEPRINTS FOR SUCCESS

    The quickest, smartest way to add personal coaching to your products.

    IN PURSUIT of the best imaginable coaching experience, we’ve spent countless hours on the field, in the gym, in the studio, working with everyday athletes alongside elite coaches to distill Connected Coaching into a collection of best practices.

    The result? A set of blueprints that let you easily apply those best practices to your own products. From UX kits to use as starting points for your user-experience, to SDKs that will accelerate your time-to-market. Everything you need, in other words, to succeed.

    BLUEPRINTS FOR SUCCESS

    The quickest, smartest way to add personal coaching to your products.

    IN PURSUIT of the best imaginable coaching experience, we’ve spent countless hours on the field, in the gym, in the studio, working with everyday athletes alongside elite coaches to distill Connected Coaching into a collection of best practices.

    The result? A set of blueprints that let you easily apply those best practices to your own products. From UX kits to use as starting points for your user-experience, to SDKs that will accelerate your time-to-market. Everything you need, in other words, to succeed.

    WATCH THE BLUEPRINTS IN ACTION>